Affiliate Link
Affiliate Link — an affiliate link is a unique URL that directs users to an offer’s landing page, allowing the advertiser to track user actions and credit the partner for conversions.
Key characteristics of an affiliate link:
- Contains a partner or media buyer ID
- Sends click and conversion data to a tracker
- May include UTM parameters for analytics
- Used across any traffic sources (websites, push, social media, email)
- Ensures transparency in statistics and reporting
Examples of affiliate link usage:
- A link in a push notification leading to a Nutra offer landing page
- A banner on a news website with a direct product link
- An embedded link in an email campaign or blog post
Affiliate link in simple terms:
An affiliate link is a “tracked pathway” for users. It allows the system to identify who referred the user and who should receive the commission.
Frequently Asked Questions (FAQ):
Can the same link be shared with multiple partners?
No, each link is unique to accurately track conversions.
Why are UTM parameters needed?
They are used to analyze traffic sources and campaign performance.