Fraud
Fraud refers to deceptive actions aimed at cheating an affiliate network, advertiser, or advertising platform to gain illegal income.
Fraud lowers traffic quality, leads to payment rejections, and can result in account suspension.
Main types of fraud:
Fraud can take various forms and is not always obvious at first glance:
- Fake leads
- Incentivized traffic
- Bots
- Data manipulation
- Event inflating / click stuffing
Some types of fraud are detected automatically, while others require manual verification.
Consequences of fraud:
Even a small amount of fraud can negatively affect an affiliate marketer’s work:
- Lower approval rates (approvals)
- Payment rejections
- Loss of trust (trust level)
- Account suspension
- Source ban
What is fraud in simple terms?
Fraud is an attempt to cheat the system and earn money from low-quality or fake conversions.
Frequently Asked Questions (FAQ):
Is fraud always intentional?
No, sometimes it occurs due to incorrect settings.
How do affiliate networks detect fraud?
Through anti-fraud systems and manual checks.
Can an account be restored after fraud?
It depends on the scale of the violations and the platform’s policy.